Internet and web based content
Total UK broadband take-up has now reached 74 per cent
Total UK broadband take-up has now reached 74 per cent.
Eighty per cent of people with superfast broadband say they are satisfied with the service.
On average, internet users spent around 50 hours online on PCs in April 2011 (equivalent to 1 hour 40 minutes a day).
Nearly half of UK adults said they used social networking sites in the first three months of 2011.
Internet advertising spend grew by 16 per cent in 2010 to over 4 billion.
Broadband take-up remained flat year on year at 61 per cent of homes - 13 percentage points lower than the UK average.
Broadband take-up is particularly low in Greater Glasgow (50 per cent), amongst those aged 55+ (34 per cent), by DE social groups (30 per cent), and in households with incomes less than 17.5k per annum (26 per cent).
Broadband uptake in Scotland compares well against the UK average among 35-54 year olds (with 85 per cent uptake in Scotland, compared to the UK average of 83 per cent).
There has also been an increase in the use of mobile broadband with almost one in 10 households (9 per cent) in Scotland now having access to a laptop or PC with a broadband dongle.
Broadband take-up in Wales has risen sharply in the past year up from 64 per cent in 2010 to 71 per cent in 2011.
Broadband penetration is higher in Wales urban areas (72 per cent, an increase of 10 percentage points on 2009) than it is in rural areas (67 per cent).
But take-up is relatively low amongst those aged 55+ (48 per cent), in DE social groups (55 per cent) and in households with incomes less than 17.5k per annum (56 per cent)
However, take-up is high among households with children where 83 per cent have a broadband connection.
Social networking sites are now used by almost half (48 per cent) of adults in Wales. This is the fastest increase across all of the UK nations
Since 2008, broadband penetration in Northern Ireland has risen from 52 per cent and now stands at 75 per cent, making Northern Ireland second only to England among the UK nations for broadband take-up (the UK average now stands at 74 per cent).
Use of social networking has doubled since 2008, with 47 per cent of people now using these sites regularly (compared to 22 per cent in 2008).
Some 31 per cent watch TV or video online, 51 per cent use internet banking sites and 32 per cent use the internet to access information on health-related issues, a significant rise of 15 percentage points from 2010.
Broadband take-up in England has increased by three percentage points over the past year to reach 76 per cent.
Over the same period mobile broadband take-up also rose by three percentage points to 18 per cent.
Broadband take-up is highest in England's rural areas (84 per cent)
International
Search CMR 2011