Ethnic minority groups and communications services
Published 21 June 2007
Ofcom has conducted research to explore how the citizen and consumer interests of people from ethnic minority groups (EMGs) are being met in relation to availability, take-up and consumption of communications services, and to investigate attitudes towards these services. The research looked at three communications services: television, telecoms (fixed line and mobile) and internet.
The topics explored reflect Ofcom’s statutory duty to further the interests of citizens and consumers, where appropriate by encouraging competition and duties to secure the availability of a wide range of electronic communication, television and radio services. The report also reflects Ofcom’s specific duty under section 3(4)(l) to have regard, in performing its duties, to the different interests of ethnic minority communities within the UK.
1.2 Report structure
In order to put the research in context, the report begins by looking at the differences in demographic profiles of EMGs in the UK and the general population. It then looks at the three communications services of television, telecoms (fixed-line and mobile) and internet. The areas of take-up, levels of usage and spend are explored. Within the chapter on television, viewing trends are looked at in further detail. The final chapter looks at attitudes towards communications technology and services and a segmentation model is used to group and compare EMGs and all UK adults.
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