Children’s media literacy

Media literacy enables people to have the skills, knowledge and understanding they need to make full use of the opportunities presented both by traditional and by new communications services. Media literacy also helps people to manage content and communications, and protect themselves and their families from the potential risks associated with using these services.

Our research includes findings relating to parents’ views about their children’s media use, and the ways that parents seek to – or decide not to – monitor or limit use of different types of media.

The Communications Act 2003 placed a responsibility on Ofcom to promote, and to carry out research in, media literacy. Our research into children’s media literacy contributes to Ofcom's fulfilment of this duty.


Children's Media Lives: Year 2 findings Jan 2016


Children and Parents: Media Use and Attitudes Report 2015 Nov 2015

Children's Media Lives: Year 1 findings Jun 2015


Digital Day 2014: results from the children's diary study Nov 2014

Children’s online behaviour: issues of risk and trust Sept 2014

Children and Parents: Media Use and Attitudes Report, 2014 Oct 2014


Children and Parents: Media Use and Attitudes Report, 2013 Oct 2013

Media Literacy Data: Consultation on the National Curriculum for Computing Apr 2013

Children and parents: Media use and attitudes in the nations Feb 2013


Parents’ views on parental controls (Jigsaw Research)  Oct 2012

Children and Parents: Media Use and Attitudes Report Oct 2012

Websites visited by children: Nielsen analysis Oct 2012

Ofcom children and parents media literacy audit 2011 - additional analysis on parental mediation Feb 2012


Children and parents: media use and attitudes report Oct 2011

UK children's media literacy Apr 2011

Bi-annual Media Literacy Launch Presentations 2011


Children's Media Literacy in the Nations: Summary report May 2010

UK children's media literacy Mar 2010


UK children's media literacy 2009 interim report Oct 2009

UK children's media literacy 2009 interim report annex top 50 websites Oct 2009

Children's and young people's access to online content on mobile devices, games consoles and portable media players Sep 2009

Digital Lifestyles: parents of children under 16 Jun 2009


UK code of practice for the self-regulation of new forms of content on mobiles Aug 2008

Media Literacy Audit - Report on UK children's media literacy May 2008

Annex 3 Media Literacy Audit - Report on UK children, by platform May 2008


Ofcom’s Submission to the Byron Review: Annex D - Future of children's programming - deliberative research - Opinion Leader Oct 2007


Media Literacy Audit: Report on media literacy amongst children May 2006

Media Literacy Audit - Report on adult media literacy Mar 2006